The power of being seen: human connection as a marketing superpower.
Empathy isn’t just nice to have — it’s the key to memorable brand experiences. Discover how seeing and hearing others transforms healthcare, marketing and more.
Why brand consistency creates better results.
Your brand isn’t just how you look — it’s how you build trust. Developing clear standards to guide every expression gives your marketing momentum and drives customer loyalty.
I promise, you don’t want to fit in right now.
A case for bold advertising in a culture thirsty for disruptive creativity.
B2B Marketing: How empathy is your real competitive edge.
B2B buyers are people first. When brands speak with empathy, connections feel more real — and more memorable.
Interview with Emily Nelson and Jill Hanson, MetaStar.
Beyond the hospital walls, we discuss how to bridge the gap between health systems and public health with MetaStar's Emily Nelson and Jill Hanson.
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Evolve beyond buzzwords: Grow your business with purposeful ideas.
Great marketing requires a balance of strategy and creativity — purposeful ideas bring them together to drive impact.
Interview with Mark Clement, CEO, TriHealth.
Core had the opportunity to interview CEO of TriHealth, Mark Clement. Read more to learn about how he transformed the health system to commit to value-based care.
Top takeaways from HMPS25: AI optimism, value-based care, brand differentiation and more
Core attended the Healthcare Marketing and Physician Strategies Summit (HMPS25) and brought home these five key takeaways.
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